Stage 01 of 5:
See
what they noticed before it became a trend.
The Podcast · Season 1 coming soon
Beyond the Surface
The dive out loud.
In every episode, a leader goes down with me below their own resume, to tell what they saw before the market, what it cost, and what it brought.
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Those who see it first grow first.
The concept
It's not just another interview podcast.
It's a territory. Each conversation investigates the same question from different angles: what this leader saw before others, and how that turned into growth.
I didn't come to collect tips for Monday. I came to go deep, with those who have already been there.
The ritual
Every dive has a return to the surface.
At the end of each episode, I translate the conversation into a single phrase, the Depth Capture. It is the moment when the guest's story connects back to the thesis: those who see it first grow first.
A ritual that repeats itself, episode after episode, until it becomes a way of seeing the world.
The structure
One season, ten episodes, five stages, a single question.
Ten episodes divided into five stages. Two guests per stage. One question running through it all: what did you see before the market?
Stage 02 of 5:
Understand
how they transformed perception into data.
Stage 03 of 5:
Build
The four gears of the Revenue Engine: Data, Processes, Systems, and RevOps as the compass that keeps everything pointing to the same north. How an operation goes from guesswork to a system that produces the same result in a repeatable way.
Stage 04 of 5:
Scale
Creator commerce: the frontier between media and revenue. How the creator goes from reach measured in followers to a sales channel measured in data, in the system that took an operation from 30 thousand to 90 thousand creators and from R$22 million to R$600 million.
Stage 05 of 5:
Evolve
what you learned after the top.
Episodes
Season 1 · 10 episodes · coming soon
10 episodes in total
EP 01
See
Guest coming soon
Coming soon
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EP 02
See
Guest coming soon
Coming soon
WatchListen
EP 03
Understand
Guest coming soon
Coming soon
WatchListen
EP 04
Understand
Guest coming soon
Coming soon
WatchListen
EP 05
Build
Guest coming soon
Coming soon
WatchListen
EP 06
Build
Guest coming soon
Coming soon
WatchListen
Release · Season 1
The deep dive will be where you already are.
YouTube, Spotify, Apple Podcasts, and major aggregators at launch.
Season 1 is coming soon. Leave your email and be the first to know.
Editorial application
Did you spot a turning point before the market?
The first season has ten seats and all go through editorial curation. If you have a story that is obvious to everyone today, but almost no one bought into when you started, apply. The review is done by Gabriel Pavão and usually responds within 14 days.
Guest area
Already a confirmed guest?
Access to the private area is granted after a direct invitation. Log in to track recording status, view next steps, and materials.
Frequently asked questions
How the ritual works and how to participate.
Each episode ends with the Depth Capture: a short phrase that translates the guest's story back into the thesis. It's the moment when the dive returns to the surface as an actionable insight.
Recording is remote or in-person and lasts up to 60 minutes. The final episode is edited to 35 to 45 minutes. The script is open-ended: the goal isn't to interview, it's to investigate the turning point in the guest's career.
Yes. You can apply at /podcast/candidatar telling what turning point you saw before the market, or nominate someone else in the form on this page. Both paths go through the same editorial review before any invitation.
Season 1 is in production: ten episodes, coming soon. Leave your email on the waitlist to be notified as soon as the first episode is published on YouTube, Spotify, and Apple Podcasts.